Revealed from the mindset of one of the most successful In-Home
Childcare Providers in the country...
Catherine shows you her plan... (You will discover how the
most successful and most respected Providers think.)
Discover what business you are REALLY in (and
no, it’s
not the daycare business.)
Find out the secret ingredient that if missing,
guarantees a
near empty daycare.
Discover how Diarrhea is the greatest health enemy
to your
group of children.
Why knowing and addressing your client’s fears
is a key factor
in growing your business.
The secret client interviewing technique to use
when you are
busy – This keeps everyone happy.
Learn why not having written goals in your business
is like trying
to drive a car without a steering wheel.
How to stay positive when things go wrong – a
sure fire strategy
that works every time.
Learn the “kept-under-wraps-till-now” technique
that will clinch
clients on the phone.
The techniques to help you rid yourself of feeling
“overwhelmed”
in your growing daycare business permanently.
The pre-enrollment client ritual which makes a
huge difference to
client comfort. This insider tip is gold.
Learn how to get clients to call immediately –
as soon as they see
your ad.
Your single most important asset in your daycare
business – not 1
in 100 Providers know this.
Discover the “Self Employed” trap and how you
can avoid it sucking
every ounce of joy from your daycare business.
The hidden financial risks in running any business
– it should be a
crime when they don’t teach this in high school or college… and
they don’t!
Stress and daycare – what they don’t (but should)
tell you about this
important area.
The surprising first thing clients notice about
you. Knowing this tit-bit
may be the missing-link in your enrollment business problems.
Learn the absolute truth about “selling”. This
method will get you
all the clients you need and a long waiting list (without compromising
your ideals) ever!
The dark side of daycare – How to deal with these
inevitable
uncomfortable issues Head On! I wish someone had explained
this to me (it would have saved me on numerous occasions in the
first few years of home daycare.)
Techniques that will help you map out the success
of your home
daycare business – step-by-step.
Identify what specifically is bugging you about
your daycare
business… then learn the system to stop these problems cold.
Why your health is so crucial to your longevity
in this business.
Learning these techniques will extend your childcare program for years.
The negativity dilemma – learn a technique that
has rescued
providers and their daycare’s. I dedicate an entire chapter to this.
Already on the path to a successful daycare? Learn
those hidden
dangers and how to avoid them becoming a saboteur to your happiness.
Why targeting your market as a childcare provider
is vital to the
growth of your daycare. (And yes there are many target markets –
not just one – for daycare)
How to build “rock-solid” credibility even if
you just graduated and
this is your first daycare!
Learn the one thing that all your clients are
desperately seeking from
you. (Get this and you will be blessed with full enrollment and a long
waiting list.)
Why dropping your fee is the WORST thing you can
do to get business
(you will learn how to increase your fees and have your clients thanking
you for it.)
The dos and don’ts of daycare (you would not believe
what some
professionals are passing off as child daycare these days.)
What to never, ever do when advertising your daycare.
Understand how your beliefs about money could
be holding you back…
this will really shock you. Learn the right psychology for your success
and happiness.
Learn the secret of gaining years of experience
in just one hour. This
short cut will save years of stress.
Learn the specific real world marketing tactics
that absolutely work for a
daycare. There is no theory here. Just school of hard knocks and testing
to discover what really works. There is no holding back here –
everything is revealed.
What about animals? Specifically dogs seem to
be a big question…
I’ll tell you now I’ve always had dog and a cat… The children love
them
as their own… Common sense will tell you NO Pit Bulls or anything
that bites!
Do you need a partner or employees?
What do you charge? How much will you make? (I
give you a
“grab-your-calculator-and-plug–in-the-numbers-formula”) Trust
me, you need this…
Learn the single biggest mistake made by home
daycare providers
nationwide and most importantly, learn how to banish it forever.
Another troubling question I get from providers
is “Where do I get copies
of all the forms and contracts I’ll need for the business?” It’s not
like they’re
stacked on the shelf at Office Max… How about this? I’ll give them
to you!
(I could easily package my forms, contracts, letters, and policy statements
separately and sell them for a tidy fee, but I’ll include what I call
“THE
PARENT PACK” near the end of your e-book! No one has, or gives
away forms specifically targeted to the In-Home Childcare industry…
All you have to do is make some copies of my forms and letters! Use
them as a template and create your own "Parent Pack" for
your clients...
(Marketers would call this
the “meat and potatoes” of your credibility kit!)
Click for details